Constant Contact
Constant Contact makes powerful email marketing easy. It’s a powerful tool for small business owners not only to send emails to their customers, but it also gives them power over a wide range of additional marketing tools.
Challenges:
Create a better email builder tool, with more fluid layout, creative icons for better navigational experience and a brand that is consistent with the product message and purpose.
Solution:
As a senior visual designer, my job was to make this experience much more intuitive and enticing for the user. Building a new tool such as an email builder, requires experience in a more fluid and lose creative direction and drive. I was able to create a new visual design direction using latest UI trends and a vast package of newly created icons to embellish the experience.
Constantly helping different teams within the organization with other creative initiatives.