Dell Product Designer


On a mission to combine Product Design and Creative Strategy to Deliver Delightful User Experiences.

“Art is a collaboration between God and the artist, and the less the artist does, the better.”

Andre Gide

About Me

I was raised in Salvador, Bahia (Brazil) and moved to United States back in 1999 with my family.

I cannot remember a time where art wasn’t part of my up bringing. My true passion was watching all types of cartoons, movies and then later get my drawing pad to begin recreating all those characters with ease. This love for art led me into making caricatures of my friends and family and later digital illustration.

Naturally, it evolved into graphic design, hyper-realistic vector illustrations which then opened doors for something much deeper.

The world of website design only began in the early 2000s and soon after I graduated from Katherine Gibbs College of Boston, I had to jump in the wagon to learn HTML and CSS to then launching my very first website, all in a matter of two short weeks.

How It All Began

This is where my “user experience obsession” came into play. I’d spend hours, days, weeks and months, trying to figure out “why users did A or B” and what the best solution for “problem C” was. I was hooked and my product design journey just evolved from this point forward.

Over the past 20 years, I’ve had the opportunity to be part of some major projects and in various types of industries, building beautiful and impactful experiences to both early stage startups as well as large corporations.

Here is my mission:

Whichever project and task I got involved in, my focus was to combine product design and creative strategy to deliver delightful experiences – let’s solve it together!

What’s Happening Now?

I’m a VP of Product & Design at Empower Nation where I focus my
attention to helping the underserved and taking the lead on anything that can help guiding individuals to success. This is done through Telehealth, social services and case management sessions.

In addition to leading and contributing, I’ve been invited to share my experience with different teams and mentor other designers in the process, which I also really enjoy.

When Not Designing

You will certainly find me dedicating my life to my faith, wife, our three beautiful children, taking photos, singing, playing drums, making art on my iPad Pro, occasionally building furniture for the house, playing tennis, volley, soccer, swimming and cooking a mean Brazilian style BBQ.

Got a project in mind? Email me.

“Art is a collaboration between God and the artist, and the less the artist does, the better.”

Andre Gide

Skills + Expertise

Product Design & Strategy

Project Management

Coaching & Mentoring





Conceptual Design

Build Network

Let's connect
through LinkedIn.

Got a Project in Mind?

Copyright © 2024 Designed by Dell.